what is niacinamide? and why do I want it in my skincare?

Niacinamide, also known as vitamin B3 and nicotinamide, is a water-soluble vitamin that has a variety of potential benefits for the skin. It is a common ingredient in many skincare products, including serums, creams, and toners.

Here are some ways in which niacinamide is beneficial for the skin and why we love it!

  1. Improves skin texture: Niacinamide has been shown to improve the skin's barrier function, which can help to keep the skin hydrated and reduce the appearance of fine lines and wrinkles. It may also help to even out the skin tone and improve the texture of the skin.

  2. Reduces inflammation: Niacinamide has anti-inflammatory properties that may help to reduce redness and swelling in the skin. This makes it a good option for people with sensitive or irritated skin. 

  3. Protects against environmental damage: Niacinamide may help to protect the skin against environmental stressors such as pollution and UV radiation. It may also help to reduce the appearance of hyperpigmentation and age spots.

  4. Helps with acne: Niacinamide may help to reduce the production of sebum, which can help to prevent acne breakouts. It may also have antibacterial properties that can help to kill acne-causing bacteria.

Niacinamide is a key active ingredient in our Purify Balancing Serum to balance oil flow, reduce redness, decreases pigmentation and evens skin tone and colour.

In summary, niacinamide is a versatile and effective skincare ingredient that can offer a range of benefits for the skin. It is suitable for all skin types and can be used as part of a daily skincare routine. If you are considering adding a niacinamide-containing product to your skincare routine, it is always a good idea to consult with a dermatologist or skincare professional to ensure that it is suitable for your skin type and concerns